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Turn every store visit into growth opportunity.

Whaly helps FMCG field teams prioritize the right stores, prepare sharper visits, and execute commercial strategy where it matters most: at shelf level.

a store with shelves of items

assorted items on display in store

Retail

Sales reps aren’t hired for their data skills, yet tracking supermarket and hypermarket performance often requires navigating fractured systems. Legacy CRMs, isolated ERP data, and messy promotional spreadsheets mean field teams lack real-time visibility where it matters most: right at the shelf.

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    Difficult to track stock-outs and shelf compliance across a vast network of hypermarkets in real time.
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    No easy way to identify missing assortments or track active promotional execution before entering a store.
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    No data-driven way to prioritize high-yield store visits, leading to wasted driving time and missed opportunities.
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    Hard to prepare actionable retail pitches for busy category managers without hours of manual spreadsheet digging.

If field performance data is fragmented, sales reps operate on gut feeling. The result? Wasted field time, lost revenue, and missed shelf space.

Our Approach To Perfect Stores

Whaly connects scattered FMCG data and delivers clear recommendations to help sales teams focus on the stores, actions, and opportunities that move the needle.

Store Prioritization

Identify where field teams should go first based on business impact, execution gaps, and local opportunity.

AI-Powered Visit Preparation

Give every rep a clear store briefing with the right priorities, arguments, and next-best actions.

Next Best Actions

Know where to go, and how, to reach targets faster

Impact Measurement

Track field execution and measure business impact

Success Stories
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Worth Sharing

Hear it from teams who made the move and never looked back.

Request A Demo

Guillaume COINON

Head Of Sales, Danone

We met at the perfect time: we needed to turn data into concrete action plans. In less than a year, Whaly deployed a custom solution for our entire sales force.

Lina El Quasri

Sales Operation & Data Manager, Grands Moulins de Paris

Whaly has completely transformed how we handle our data. Now, we have a centralized source of truth that allows our teams to focus on strategy rather than data cleaning. The platform is intuitive and scales perfectly with our growing needs.

Florent GIRARD

Sales Force Automation Manager, Danone

Whaly strength lies in delivering affordable innovative solutions fast. This strong collaboration allows us to stay ahead by anticipating trends to drive Danone's growth.

Baptiste LETOUSEY

Sales Force Tools Manager, Danone

They are deeply committed to our company’s issues. It’s a pleasure working with them daily to co-build our retail excellence and drive field performance together.

Guillaume COINON

Head Of Sales, Danone

We met at the perfect time: we needed to turn data into concrete action plans. In less than a year, Whaly deployed a custom solution for our entire sales force.

Lina El Quasri

Sales Operation & Data Manager, Grands Moulins de Paris

Whaly has completely transformed how we handle our data. Now, we have a centralized source of truth that allows our teams to focus on strategy rather than data cleaning. The platform is intuitive and scales perfectly with our growing needs.

Florent GIRARD

Sales Force Automation Manager, Danone

Whaly strength lies in delivering affordable innovative solutions fast. This strong collaboration allows us to stay ahead by anticipating trends to drive Danone's growth.

Baptiste LETOUSEY

Sales Force Tools Manager, Danone

They are deeply committed to our company’s issues. It’s a pleasure working with them daily to co-build our retail excellence and drive field performance together.

Steeve MARCELLINE

Head Of Sales & Export Director, Tropicana

We wanted to stop using old-fashioned, heavy solutions and move toward something much more agile and innovative. Whaly represents the “Sales Force 2.0”.

Charles ROBIN

National Sales Director, Lactalis Lait

The Whaly team is incredibly reactive. In a group of our size, launching a code-breaking project in less than six months is a feat. It’s a reciprocal brainstorming that makes both our companies grow.

Céline MARTIN

Sales Animation Manager, Tropicana

What won us over is Whaly's adaptability. At Tropicana, priorities change overnight, and the tool offers the flexibility to adjust our objectives constantly.

Steeve MARCELLINE

Head Of Sales & Export Director, Tropicana

We wanted to stop using old-fashioned, heavy solutions and move toward something much more agile and innovative. Whaly represents the “Sales Force 2.0”.

Charles ROBIN

National Sales Director, Lactalis Lait

The Whaly team is incredibly reactive. In a group of our size, launching a code-breaking project in less than six months is a feat. It’s a reciprocal brainstorming that makes both our companies grow.

Céline MARTIN

Sales Animation Manager, Tropicana

What won us over is Whaly's adaptability. At Tropicana, priorities change overnight, and the tool offers the flexibility to adjust our objectives constantly.

Interface of Whaly

Intuitive AI layer designed for field reps

Ensuring engagement & delivering impact from day one.