What is Marketplace Revenue ?
Marketplace Revenue is based on the gross merchandise value that the marketplace takes. Meaning that this is the total commission that your business will keep after processing all customer request through your platform.
Marketplace Revenue is based on the gross merchandise value that the marketplace takes. Meaning that this is the total commission that your business will keep after processing all customer request through your platform.
Mixpanel is an analytics platform that focuses on measurement via firing events. It's great for segmentation if the website you add it to has this data. It's strong for mobile and websites where you are able/will be using PII (Personal Identifiable Information).
It can be difficult to calculate Marketplace Revenue directly inside of Mixpanel; that's where Whaly comes in.
Whaly helps you build models on top of Mixpanel and many other solutions. You simply connect Whaly to your Mixpanel account, and then you can create your formula in Whaly to calculate your Marketplace Revenue.